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Will Yu Location
Guangzhou, Guangdong Province, CN
Will Yu Work
Retail Operation Leader of Ele 2Home Commercialization @ (September 2021 - Present)
Regional Operation Centre Leader of Alimama @ (July 2019 - Present)
Consumer ID Marketing Associate Director, New Retail @ (August 2018 - July 2019)
MCMI Senior Manager, China Digital Innovation Centre @ (August 2017 - August 2018)
eCommerce Lead on Big Data, CRM @ (September 2015 - August 2017)
Senior Manager, CPG @ (October 2012 - September 2015)
Research Manager, Shopper @ (January 2008 - October 2012)
Will Yu Education
The University of Stirling
Master of Science (M.Sc.) (Retail Management)
2006-2007
Lancaster University
Bachelor of Science (B.Sc.) (Marketing)
2003-2006
Will Yu Skills
Market Research
Retail
Shopper Research
Eye Tracking
Quantitative Research
Qualitative Research
Brand Equity
Tracking
Client Service Oriented
People Skills
Result Oriented
Data Analysis
Online Research
Data Collection
Shopper Insight
FMCG
Market Analysis
Consumer Behaviour
Customer Insight
Analytics
Management
Marketing Research
Fast-Moving Consumer Goods (FMCG)
eCommerce
Sales
Project Management
Leadership
Microsoft Office
Business Strategy
Customer Service
Social Media Marketing
Strategy
Will Yu Summary
Will Yu, based in Guangzhou, Guangdong Province, CN, is currently a Retail Operation Leader of Ele 2Home Commercialization at 饿了么. Will Yu brings experience from previous roles at Alibaba Group, Mars and Colgate-Palmolive. Will Yu holds a 2006 - 2007 Master of Science (M.Sc.) in Retail Management @ The University of Stirling. With a robust skill set that includes Market Research, Retail, Shopper Research, Eye Tracking, Quantitative Research and more. Will Yu has 2 emails on RocketReach.
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