Will McMaster Email & Phone Number
Sr. Director, Platform Solutions @ Yahoo
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Will McMaster Location
- Washington, DC, US
Will McMaster Work
- Sr. Director, Platform Solutions @ (September 2021 - Present)
- Sr. Director, Customer Success and Technical Account Management @ (September 2021 - Present)
- Senior Director, Demand Platform Solutions @ (May 2020 - September 2021)
- Senior Director, Global Platform Business Strategy @ (May 2016 - May 2020)
- Director, Enterprise Client Services @ (February 2016 - May 2016)
- Associate Director Client Services @ (October 2013 - February 2016)
- Client Services Manager @ AOL Networks (September 2010 - October 2013)
- Business Analyst, Advertising.com @ AOL Platforms (September 2010 - October 2013)
- Client Services Lead @ (October 2008 - September 2010)
- Associate Business Analyst @ AOL Platforms (October 2008 - September 2010)
- Financial Advisor @ Capital Financial Partners (January 2008 - October 2008)
Will McMaster Education
- Loyola University Maryland
BBA (Business Administration, Management and Operations)
2004-2007 - Randolph-Macon College
(Business/Economics)
2003-2004
Will McMaster Skills
- Online Advertising
- Display Advertising
- Analytics
- Web Analytics
- Conversion Optimization
- Business Analysis
- Data Analysis
- Behavioral Targeting
- Salesforce.com
- Advertising
- Mobile Marketing
- Business Operations
- Microsoft Excel
- Demand Side Platform
- RTB
- Digital Strategy
- Mobile Advertising
- Microsoft Office
- Digital Media
- Management
- Social Media
- Digital Marketing
- Social Media Marketing
- Online Marketing
- Strategy
- Google Apps
- DFA
- DFP
- Tableau
- SSP
- DMP
- Strategic Partnerships
- Mobile Devices
- Leadership
- Marketing
- Search Engine Marketing (SEM)
- Account Management
- Marketing Strategy
- Strategic Planning
- Competitive Analysis
- Ad Networks
- Enterprise Software
- Lead Generation
- Customer Relationship Management (CRM)
- Customer Relationship Management Crm
- Sales Strategy
- Search Engine Marketing Sem
- Client Services
- Market Research
- Integrated Marketing
- Product Strategy
- Financial Analysis
- Business Strategy
- Search Engine Marketing
- Ad Tech
Will McMaster Summary
- Will McMaster, based in Washington, DC, US, is currently a Sr. Director, Platform Solutions at Yahoo. Will McMaster brings experience from previous roles at Yahoo, Verizon Media and AOL Platforms. Will McMaster holds a 2004 - 2007 BBA in Business Administration, Management and Operations @ Loyola University Maryland. With a robust skill set that includes Online Advertising, Display Advertising, Analytics, Web Analytics, Conversion Optimization and more. Will McMaster has 2 emails and 1 mobile phone numbers on RocketReach.
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Will McMaster
Sr. Director, Platform Solutions
Washington, DC, US
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