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Will Abbott Location
London, GB
Will Abbott Work
Chief Customer Officer @ (April 2020 - Present)
Mentor @ (December 2016 - Present)
Chief Marketing Officer @ (September 2018 - April 2020)
Freelance Consultant - Brand and Growth Strategies @ Freelance (October 2017 - August 2018)
CMO | Advisor @ (January 2018 - March 2018)
Marketing Director @ (January 2013 - September 2017)
Marketing and Communications Director @ (January 2008 - December 2012)
Commercial Director @ (January 2005 - January 2007)
Head of Marketing @ (January 2005 - January 2006)
Head of Media Planning @ (January 2003 - January 2004)
Marketing Manager @ (January 2001 - January 2003)
Media Planner @ PHD Media Ltd (January 1998 - January 2001)
Will Abbott Education
INSEAD
Executive Programme (Strategy Execution)
2015-2016
University of Leeds
BSc 2:1 (Psychology)
1995-1998
Warwickshire College 1992-1995
Will Abbott Skills
Advertising
Brand Architecture
Brand Building
Brand Developement
Brand Development
Brand Loyalty
Brand Management
Broadcast
C Level Management
CMO management
Content Strategy
Creative Strategy
Customer Acquisition
Customer Engagement
Customer Experience
Customer Experience Design
Customer Insight
Digital Marketing
Digital Media
Digital Strategy
Digital Transformation
Direct Marketing
Growth Strategies
Integrated Marketing
Marketing
Marketing Communications
Marketing Strategy
New Media
Online Advertising
Revenue & Profit Growth
Social Media
Sponsorship
Television
Research
Social Media Marketing
Communications
Project Management
Strategic Planning
Strategy
Will Abbott Summary
Will Abbott, based in London, GB, is currently a Chief Customer Officer at Workspace Group. Will Abbott brings experience from previous roles at The Friday Club London, Neilson Active Holidays, Freelance and Canopy. Will Abbott holds a 2015 - 2016 Executive Programme in Strategy Execution @ INSEAD. With a robust skill set that includes Advertising, Brand Architecture, Brand Building, Brand Developement, Brand Development and more. Will Abbott has 3 emails and 1 mobile phone numbers on RocketReach.
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