WhiteBrick Competitors

We are the LEGO Group, the company behind the world’s most loved LEGO® bricks. Our brand name derived from the two Danish words Leg Godt, which mean “Play Well”. We’ve been sparking imaginations and inspiring the builders of tomorrow since 1932. This is our mission and what motivates our colleagues around the world every day. Today, we remain proudly family-owned with headquarters in Billund, Denmark. We have regional hubs in Boston, USA; London, UK; Shanghai, China; and Singapore, as well as 7 manufacturing facilities around the world. These places are home to 31,000+ colleagues in everything from design and engineering to digital technology and marketing. Together we learn, imagine and build – creating play experiences that are sold in over 130 countries worldwide. A purposeful and responsible global brand where creativity helps to inspire builders all around the world. Just imagine being part of that!

Welcome to BrickLink, part of The LEGO Group.

Founded by independent designer Daniel Siskind in 1999, Brickmania has become known for offering high quality building kits made from genuine LEGO® brand parts, but in subjects falling outside the company's official product line at the time of their release. These include medieval and renaissance castles, age of pirates and colonization, and military models from World War I, World War II, and modern warfare.