WhiteBeard Competitors

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The Art of Shaving was founded in 1996 by a husband and wife team that passionately crafted quality products, using essential oils & botanical ingredients, to solve every day shaving problems. We began with a single shop on New York’s Upper East Side and our dedication to creating sensorial grooming products and experiences put us on the map with men across the country, before taking our message global. Today, we take pride in The Perfect Shave® and believe grooming is a timeless art. And the same artistry that inspired The Perfect Shave™ has helped us craft complete grooming experiences. We help men raise their grooming standards with 100% sustainably sourced ingredients from around the world that feel good on the skin, premium products that showcase our craftsmanship, and tools and techniques that elevate the art of the shave into a moment filled with intent and purpose. Our unique BarberSpa® experience can be found in both New York and Florida. Here, clients relax and refresh while enjoying specialty services such as our Royal Shaves, Premium Hair Cuts and Express Facials. Our Master Barbers are highly trained in not only their craft, but our proprietary protocols. Personal grooming is more than a daily task. It is an intimate moment that gives men the chance to connect with themselves, hone their expertise and shape who they want to become. We celebrate that. Our employees enjoy an upscale work environment along with supportive management, detailed product and sales training as well as a competitive compensation and benefits package. The Art of Shaving brand is found at retail stores nationwide, www.theartofshaving.com, department and specialty stores nationwide, and distributed internationally in countries such as Canada, Russia and The United Arab Emirates.

Wild Willies is a distinctly rugged, Americana brand that speaks to the strong, adventurous man, encouraging him to wear his beard proudly, as an emblem of wisdom. The Company’s overwhelmingly positive customer feedback and exceptional sales growth validate the product line’s reputation for high quality and effectiveness while furthering the relatability of the brand. Wild Willies is a brand about passion for men who are passionate about how they look, passionate about life, passionate about what they do, passionate about who they are, and passionate about living free and staying wild. The way we take care of ourselves on the outside shows the world how we take care of ourselves on the inside. Our goal at Wild Willies is to help men look and feel their best from the inside out. Because when Wild Willies’ customers live their best lives, so do we! As one of the fastest-growing brands in men’s grooming, Wild Willies’ high-quality beard care products instill confidence in our growing customer base by promoting beard health & and grooming through improved in-shower regimen, moisturizing, thickness and growth products, and featured styling tools. Wild Willies’ naturally sourced and American-made products are sold on our website and through blue-chip brick-and-mortar and online retailers, including Wal-Mart, CVS, Amazon, H-E-B, Harmon Drugs, Bed Bath & Beyond, T.J. Maxx, Marshalls, Best Buy, and other fine retailers throughout North America.