Wellabe Information

Our company was founded by Watson Powell in 1929 as American Republic Insurance Company. From the beginning with 200 charter policies, our company was dedicated to providing personal insurance services at an affordable price. Through sound fiscal responsibility, our young company survived the Great Depression, which came just six months later. By 1945, our company moved beyond our Iowa borders to do business in a second state, Minnesota, rapidly followed by more states. And today, Wellabe’s six insurance companies are licensed in 49 states and the District of Columbia and are recognized by AM Best as having excellent financial strength. Mr. Powell’s vision was to create a company founded on the principal of caring. While we have seen tremendous growth over the years, that same caring attitude has carried on to today and will continue to carry on for the next 100 years. We are in a people helping people business, and our entire team is dedicated to always being here for our customers. That’s actually where the name Wellabe comes from – the phrase “we’ll always be.” We’ll always be here for our customers, fulfilling our promises and helping them be well. Even nearly 95 years later, we are still caring for our customers, pushing boundaries, embracing growth, and transforming our organization.