Klick Health is the world’s largest independent commercialization partner for life sciences companies. Together with Oxford PharmaGenesis, the agency helps life sciences brands achieve their full potential with best-in-class marketing and advertising, media strategy and purchasing, medical affairs, medical publications and medical communications, value and market access services, real world evidence support, as well as technology and analytics consulting from clinical development through Loss of Exclusivity (LOE). Klick’s expertise is rooted in deep medical and scientific understanding and is powered by over 500 post-graduate, in-house medical experts; award-winning data science and AI capabilities; unrivaled decision sciences; and innovative, results-driven creative — all built on a foundation of proprietary technology platforms that have defined Klick since its founding.
Established in 1997, Klick Health (including Oxford PharmaGenesis, Klick Katalyst, and btwelve) has offices in Toronto, Cambridge, Cardiff, London, Melbourne, New York, Oxford, Philadelphia, São Paulo, Saratoga Springs, and Singapore. It is part of the Klick Group of companies, which also includes Klick Media Group, Klick Applied Sciences (including Klick Labs), Klick Consulting, and Klick Ventures. For more information on joining Klick, go to careers.klick.com.
MacRAE’S helps B2B companies understand how they are discovered — and interpreted — across search, AI platforms, and professional research channels.
We work with industrial, manufacturing, and technology companies that want clearer visibility into where buyers actually find vendors today.
B2B discovery no longer happens in one place. Buyers research across Google, AI tools, industry platforms, directories, and professional networks long before an RFQ or shortlist exists. Many companies have never seen how they appear in those environments — or how competitors are being surfaced instead.
That’s where our AI Visibility Engine™ comes in.
It’s a proprietary diagnostic and optimization framework that shows how your company is represented across traditional search and emerging AI-driven discovery tools — and identifies the gaps that prevent buyers (and AI systems) from confidently referencing your business.
We extend this through Search Anywhere Optimization (SAO) — a modern evolution beyond SEO that aligns visibility, AI interpretation, and conversion signals across the full B2B research journey.
Our work spans:
AI-ready SEO • Website design & development • LinkedIn and directory optimization • Integrated B2B digital marketing programs
The goal: clearer discovery, stronger credibility, and better-qualified inbound opportunities.