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We are the original designers and authors of Web Studio, previously known as Sierra Web Studio and Knowledge Adventure's Site Central. Our executive and development teams were formerly part of Adobe Systems, with positions as Director of Engineering, Products, Quality Assurance, and Principal Software Architects. The team left Adobe to create Web Studio. Back To The Beach has been developing innovative, award winning productivity software for over twenty-five years. Starting in the beginning with the Apple][ computer, we have designed and developed numerous products including word processors, integrated software, contact management, business graphics, desktop publishing, and of course, web site design software. Our business model has been to design a new product, develop and incorporate the latest in user interface ideas, and add very sophisticated programming that hides the complexity most products force you to master. Once we were satisfied we'd met our goals of value, ease of use, fun and sophistication, we would license or sell the product to well known publishers. We changed our model in 2002 when we re-acquired Web Studio from NBC-Universal, the Sierra parent company. We are now both developer and publisher of the Web Studio product line. It seems like yesterday, but it really has been more than 16 years since Web Studio 1.0 was released! So much has changed in the world in those 16 years, so much on the web, and so much with Web Studio. Web Studio has gone through four different owners, four major versions, and nine minor versions, and has expanded to include some 500 additional features. What hasn't changed is our dedication to the ease of use that has been the hallmark of Web Studio since 1998. When we started we thought families would be the ones purchasing and using Web Studio. What we found was many businesses were using it for their websites. Today, nearly 90% of Web Studio users are small businesses, private and public organizations, and government agencies. Web Studio is sold in 54 different ...

Web Studio Questions

The Web Studio annual revenue was $7.2 million in 2026.

Web Studio is based in El Cajon, California.

The NAICS codes for Web Studio are [518, 51, 5182, 334, 33].

The SIC codes for Web Studio are [73, 737].

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