We Are Care Information

We're a social enterprise bringing greater fairness and equity across UK care: better-supported carers, better-supported providers, and better outcomes for the people who draw on care and support. Three things drive us. Improving staffing through fair pay and better recognition. Training, development and support so people stay and build a career. And bringing new people into the sector to close the vacancy gap. The parts that shape care, from recruitment and compliance to delivery and funding, rarely connect. That is where outcomes are lost. Baton, our care operating software, closes that gap: staffing, compliance, training, rotas and reporting in one place, with less to chase. Built inside a care company, made for UK regulation, UK-hosted. Human-led AI, so people stay in charge of the decisions. Founded 2024. Working across England and Wales.