Global Senior Director, Enterprise Shopper, Digital and Innovation Insights @ (January 2024 - April 2026)
Global Director, Shopper and Channel Insights - Retail and eCommerce @ (March 2021 - January 2024)
Category, Consumer and Shopper Insights Lead @ (January 2020 - February 2021)
Knowledge and Insights Manager @ (April 2018 - December 2019)
Brand Manager and Marketing Consultant @ (May 2017 - April 2018)
Portfolio Brand Manager @ (June 2016 - January 2017)
Brand Manager Coca-Cola TM @ (June 2011 - May 2016)
North and West Africa Knowledge and Insights Executive @ (March 2009 - May 2011)
North Africa Research Executive @ (August 2007 - February 2009)
Walid Benchama Education
Institut Supérieur de Commerce et d'Administration des Entreprises
Bachelor (Marketing)
2003-2007
Walid Benchama Skills
Advertising
Analytics
Attribution
Black Belt
Brand Equity
Brand Management
Brand Marketing
Build Strong Relationships
Business Planning
Business Strategy
CPG
Campaign Strategies
Category Insights
Co-creation
Coaching
Conflict Resolution
Consumer Insight
Consumer Insight Generation
Consumer Product Testing
Creativity Skills
Customer Insight
Data Analytics
Data Leadership
Data Management
Data Strategy
Ethnography
Executive-level Communication
FMCG
Facilitation
Fast-Moving Consumer Goods (FMCG)
Implementation Plans
Innovation Development
Innovation Management
Innovation Research
Insight Generation
Knowledge Sharing
Leadership
Management
Managing Managers
Market Analysis
Market Research
Marketing
Marketing Attribution
Marketing Communications
Marketing Effectiveness
Marketing Management
Marketing Research
Marketing Strategy
Media Evaluation
Multi-touch
Negotiation
Presentation Skills
Problem Solving
Product Development
Product Innovation
Product Marketing
Product Promotion
Product Testing
Qualitative Research
Questionnaire Design
Research Methods
Retail
Return on Investment
Storytelling
Strategic Brand Positioning
Strategic Counsel
Strategic Initiatives
Strategic Insights
Strategic Planning
Strategic Thinking
Strategic Vision
Strategy
Strategy to Execution
Team Management
Thought Leadership
Written Communication
Fast Moving Consumer Goods Fmcg
See 3+see Less
Fast Moving Consumer Goods
Walid Benchama Summary
Walid Benchama, based in Atlanta, GA, US, is currently a Senior Vice-President, Strategic Consulting at Nailbiter. Walid Benchama brings experience from previous roles at The Coca-Cola Company. Walid Benchama holds a 2003 - 2007 Bachelor in Marketing @ Institut Supérieur de Commerce et d'Administration des Entreprises. With a robust skill set that includes Advertising, Analytics, Attribution, Black Belt, Brand Equity and more. Walid Benchama has 1 emails and 3 mobile phone numbers on RocketReach.
Looking for a different Walid Benchama?
Find contact details for 700 million professionals.