We offer fully digital, Shariah-compliant insurance solutions tailored for underserved and emerging consumer segments. With over 6 million customers in Pakistan — 96% of whom are first-time insurance buyers — Waada designs, distributes, and manages Takaful products across life, health, and asset categories. Our expansion into Saudi Arabia, following initial MGA license approval, marks a pivotal step in our mission to become the region’s leading Takaful brand and digital insurance enabler.
| Website | https://waada.pk/ |
| Employees | 433 (144 on RocketReach) |
| Founded | 2020 |
| Industry | Insurance |
| Keywords | Insurtech, Digital Insurance, Affordable Insurance, Accessible Insurance, Insurance Technology, Online Insurance, Simple Insurance, Financial Technology, Fintech, Insurance Solutions, Risk Management, Insurance Platform, Insurance Services, Digital Solutions, Financial Services, Insurance Products, Customer Centric Insurance |
| Competitors | makaan.com, Zameen.com, HomeShopping, Bahria Town, Ms. Sherlock Homes (view competitors) |
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Ishaq Kothawala is the CEO and Founder of Waada.
144 people are employed at Waada.
Waada is based in Riyadh, Riyadh Province.