W content agency Information

We're W content agency, a one-stop shop for brands in search of storytelling that drives business results. We help clients think like editors and act like publishers, offering a single touch point for collaboration with content creators. In today's content-driven marketplace, companies that can tell their own stories have an advantage. We help brands take a 360-degree approach to storytelling – multi-platform solutions for a multi-screen world. Our founder, William Morassutti, has a track record of creating and marketing premium content in a career that spans advertising, television, publishing and digital media. Over the past decade, he has launched iconic magazines, bestselling books, popular TV series and consistently viral social media platforms, online communities and web-only publications. William has held senior content marketing roles at Canada's largest newspaper and at one of the countries top marketing agencies. At W content agency, content isn't king, story is – stories that help brands break through the white noise.