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Vivek Iyer Location
Bengaluru, KA, IN
Vivek Iyer Work
Founder and CEO @ (January 2026 - Present)
Founder and CEO- Vrddhim Martech Ventures @ (January 2025 - January 2026)
Founder @ (April 2024 - January 2026)
Fractional CMO @ (April 2024 - January 2025)
Director : Monetisation and strategic alliances head Star Plus and Kids @ (July 2023 - March 2024)
Head of Media @ (September 2021 - July 2023)
Senior Media Manager @ (August 2018 - May 2020)
Senior Business Director @ (July 2017 - June 2018)
Senior Media Manager @ The Himalaya Drug Company (May 2012 - June 2017)
Planning Group Head @ (May 2007 - May 2012)
Vivek Iyer Education
Indian Business Academy
Master of Business Administration (MBA) (Marketing)
2005-2007
Sri Vani Vidyalaya 1997-2000
Vivek Iyer Skills
AI in marketing / Data driven decision making
Above the Line
Advertising
Analytical Skills
Below the Line Advertising
Brand Architecture
Brand Building
Brand Management
Brand Marketing
Brand Perception
Brand Strategy
Branding
Branding & Identity
Budget Management
Campaign Design
Campaign Management
Campaigns
Co-creation
Communication
Competitive Analysis
Contract Drafting
Contract Negotiation
Customer Insight
Demand Generation
Digital Communication
Digital Marketing
Digital Media
Digital Strategy
Digital Transformation
E-Commerce
Fast-Moving Consumer Goods (FMCG)
FinTech
Growth Marketing
Growth leadership and Fractional CMO Advisory
Integrated Marketing
Integrated Media
International Media
Knowledge Management
Leadership
Legal Compliance
Market Planning
Market Research
Marketing
Marketing Analytics
Marketing Automation
Marketing Budget Management
Marketing Campaigns
Marketing Communications
Marketing Communications Planning
Marketing Management
Marketing Mix Modeling
Marketing Research
Marketing Strategy
Marketing technology and Automation
Marteing strategy and ROI Optimization
Media Buying
Media Planning
Media Strategy
Media planning and Performance marketing
Mobile Advertising
Mobile Marketing
Negotiation
New Media
Offline Marketing
Offline Media
Online Advertising
Outdoor Advertising
Paid Media Advertising
Paid Social Media
Performance Analysis
Performance Marketing
Positioning (Marketing)
Presentations
Problem Solving
Product Marketing
Return on Investment
Rural Development
Search Engine Marketing (SEM)
Social Media
Social Media Marketing
Strategic Alliances
Strategic Thinking
Strategic Vision
Strategy
Team Leadership
Team Management
advertsing
campaign tracking
media agency managment
media analytics
mmm
Vivek Iyer Summary
Vivek Iyer, based in Bengaluru, KA, IN, is currently a Founder and CEO at Zentraa.ai (By Vrddhim Martech Ventures). Vivek Iyer brings experience from previous roles at Zentraa.ai (By Vrddhim Martech Ventures), Tradejini and The Walt Disney Company. Vivek Iyer holds a 2005 - 2007 Master of Business Administration (MBA) in Marketing @ Indian Business Academy. With a robust skill set that includes AI in marketing / Data driven decision making, Above the Line, Advertising, Analytical Skills, Below the Line Advertising and more. Vivek Iyer has 2 emails and 4 mobile phone numbers on RocketReach.
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