Vision Direct Competitors

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Courage, authenticity and timeless style are the core values of Ray-Ban, a leader in prescription and sun eyewear for generations since its establishment in 1937. Embodied by the iconic Aviator originally crafted for US military pilots, Ray-Ban has been at the forefront of cultural change, becoming a symbol of self-expression and worn by celebrities and public figures all around the world. This legacy of daring exploration continues with the groundbreaking Ray-Ban | Meta and Reverse collections launched in 2023. Ray-Ban is part of EssilorLuxottica, a global leader in world-class vision care products, including iconic eyewear, advanced lens technology and cutting-edge digital solutions.

Put simply, at Bailey Nelson we craft quality eyewear, that’s both beautiful and affordable. We hire people who are passionate and genuine. It’s not rocket science, it’s just caring enough about what we’re doing to do it right Founded in Bondi Beach in 2012, we’ve grown into an incredible team across three countries: Australia, Canada, and New Zealand.