Vinculum Information

Vinculum is an Amazon operating team built for brands that want one accountable partner across advertising, marketplace operations, inventory, catalog optimization and growth strategy. Many brands do not struggle on Amazon because of one underperforming campaign. They struggle because the key functions that drive performance are often managed separately. Advertising, inventory, catalog content, account health and marketplace operations may sit with different vendors, different teams and different priorities. Instead of coordinating multiple vendors for Amazon PPC, marketplace operations, inventory management, catalog optimization and product launches, brands work with one team responsible for managing Amazon as a connected system. That is why we manage Amazon through one integrated operating model instead of treating advertising, catalog, inventory, and operations as separate workstreams. Our services include: • Amazon Advertising: Sponsored Ads, DSP and AMC • Marketplace Operations: account health, listing uptime, compliance, issue resolution, reimbursement recovery, between others • Inventory Management: forecasting support, stockout prevention and operational planning • Catalog CRO & SEO: content optimization, conversion rate improvement, A+ Content and keyword strategy • Product Launch Strategy: launch planning, advertising structure and ranking support • Geo Marketplace Expansion: support for brands expanding across Amazon marketplaces in different countries • Custom Amazon Projects: tailored support for operational, strategic and growth initiatives We have partnered with more than 51 Amazon brands across 11 product categories and managed more than $19 million in advertising spend. If you manage an Amazon brand or portfolio and want one accountable Amazon agency partner across advertising, operations, inventory, catalog and marketplace growth, we would be happy to connect.