Vicky Shen Email
Head of Brand and Communications @ Heart Research Institute (HRI)
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Vicky Shen Location
- Sydney, NSW, AU
Vicky Shen Work
- Head of Brand and Communications @ (February 2025 - Present)
- Senior Marketing Manager and Marketing Consultant @ (December 2023 - November 2024)
- Head Of Marketing and Communications @ (January 2022 - July 2023)
- Head Of Digital Marketing @ (January 2019 - December 2021)
- Digital Channels Specialist @ (July 2018 - January 2019)
- Digital Consultant @ (February 2018 - July 2018)
- Digital Communications Manager @ (March 2017 - December 2017)
- Senior Marketing Executive and Social Media Manager @ (September 2015 - January 2017)
- Marketing Executive @ (November 2014 - October 2015)
- Social Media Manager (freelance) @ Snapchat, Inc. (September 2016 - September 2016)
- Media (AUS and NZ) @ (September 2012 - November 2014)
- Digital Executive. Implementation, Planning and Investment @ (January 2012 - September 2012)
- Assistant. Implementation, Planning and Investment @ (September 2010 - December 2011)
- Editorial Marketing Intern @ (May 2007 - November 2009)
- Production @ (September 2009 - October 2009)
Vicky Shen Education
- University of Technology Sydney
Graduate Certificate (Marketing)
2016-2016 - University of Technology Sydney
Bachelor of Arts (BA) (Communications: Writing and Cultural Studies)
2007-2009 - MiniMBA
Marketing
2021 - MiniMBA
Brand Management
2022 - MiniMBA
Master of Business Administration - MBA
2023
Vicky Shen Skills
- Advertising
- B2B Marketing
- Below the Line Advertising
- Brand Management
- Brand Marketing
- Budget Management
- Business-to-Business (B2B)
- Communication
- Content Management Systems (CMS)
- Content Marketing
- Corporate Social Media
- Creative Marketing
- Customer Acquisition
- Data Analytics
- Digital Communication
- Digital Communication Strategy
- Digital Marketing
- Digital Strategy
- Direct Mail Marketing
- Email Strategy
- Fast-Moving Consumer Goods (FMCG)
- Go-to-Market Strategy
- Growth Strategies
- Integrated Marketing
- Lead Generation
- Leadership
- Market Planning
- Market Segmentation
- Marketing Analytics
- Marketing Automation
- Marketing Campaign Development
- Marketing Campaign Management
- Marketing Campaigns
- Marketing Communications
- Marketing Leadership
- Marketing Strategy
- Media Planning
- Nonprofit Organizations
- Online Advertising
- People Management
- Performance Monitoring
- Problem Solving
- Product Marketing
- Project Management
- Reporting & Analysis
- Retention Strategies
- Search Engine Marketing (SEM)
- Search Engine Optimization (SEO)
- Senior Stakeholder Management
- Social Media
- Social Media Advertising
- Social Media Measurement
- Stakeholder Management
- Strategic Marketing
- Strategic Marketing Management
- Teamwork
- Written Communication
Vicky Shen Summary
- Vicky Shen, based in Sydney, NSW, AU, is currently a Head of Brand and Communications at Heart Research Institute (HRI). Vicky Shen brings experience from previous roles at United for Care , The Kids' Cancer Project and Tate & Lyle. Vicky Shen holds a 2016 - 2016 Graduate Certificate in Marketing @ University of Technology Sydney. With a robust skill set that includes Advertising, B2B Marketing, Below the Line Advertising, Brand Management, Brand Marketing and more. Vicky Shen has 2 emails on RocketReach.
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