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Vicky Lai Location
Philadelphia, PA, US
Vicky Lai Work
2025 -now Vice President @
2024 -2025 Senior Consultant at Automotive Sector @
2021 -2023 Management Consultant - expertise in consumer insights and digital marketing @ Freelance
2018 -2021 Chief Marketing and Innovation Officer @
2017 -2017 Acting Managing Director at GfK CRC @
2015 -2017 APAC Commercial Director @
2012 -2015 Vice President @
2006 -2012 Deputy Managing Director @
2000 -2006 Founder, General Manager @ Customer Research Company (CRC)
1997 -2000 General Manager @ Guangdong White House Advertisement Group
1995 -1997 Business Consultant Researcher @
Vicky Lai Education
National Sun Yat-sen University
Master (Sociology)
1999-2001
Vicky Lai Skills
Marketing Research
Customer Insight
Consumer Behaviour
Advertising Research
Focus Groups
Segmentation
Qualitative Research
Brand Equity
Market Research
Primary Research
Questionnaire Design
Market Intelligence
Survey Design
Media Research
Copy Testing
Mystery Shopping
Research Design
Online Research
Brand Management
Operations Management
Client Development
Startups
Microsoft Office
Team Building
Strategy
Research
Management
Consumer Behavior
Vicky Lai Summary
Vicky Lai, based in Philadelphia, PA, US, is currently a Vice President at 数说故事DataStory. Vicky Lai brings experience from previous roles at 数说故事DataStory, Freelance, WAYS and GfK. Vicky Lai holds a 1999 - 2001 Master in Sociology @ National Sun Yat-sen University. With a robust skill set that includes Marketing Research, Customer Insight, Consumer Behaviour, Advertising Research, Focus Groups and more. Vicky Lai has 3 emails and 2 mobile phone numbers on RocketReach.
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