Personalization Growth Director - APAC and EMEA @ Mastercard
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Vicky L. Location
Singapore, SG
Vicky L. Work
2024 -
now Personalization Growth Director - APAC and EMEA @
2020 -
2024 VP, APAC and EMEA Digital Sales and Marketing @
2019 -
2020 SEA Consumer CRM and Lifecycle Lead @
2019 -
2019 Asia Strategy Analytics Leader @
2014 -
2019 SEA and India Planning and Analytics Manager @
2010 -
2013 APAC Regional MNC Market Development Manager @
2002 -
2007 Retail Insight and Analytics Manager, Greater China @
2000 -
2002 Digital analytics and CRM specialist @
Vicky L. Education
Carnegie Mellon University - Tepper School of Business
MBA (Marketing and Strategy)
2008
-
2010
National Central University
BBA (Information Management)
1996
-
2000
Vicky L. Skills
Segmentation
Analytics
Cross-functional Team Leadership
Marketing Strategy
Product Marketing
Business Strategy
Project Management
Customer Relationship Management
Partner Marketing
Consumer Insight
Marketing Intelligence
Retail Marketing
Account Management
Retail Category Management
Category Insights
Market Research
Regional Planning
Marketing Communications
ATL
BTL Activations
Business Development
Qualitative Research
Quantitative Research
Management
Forecasting
Online Marketing
Analysis
CRM
Competitive Analysis
Leadership
Looker
Bloomberg
Data Visualization
Cross Functional Team Leadership
Vicky L. Summary
Vicky L., based in Singapore, SG, is currently a Personalization Growth Director - APAC and EMEA at Mastercard. Vicky L. brings experience from previous roles at Citi, Grab, 3M and Nike. Vicky L. holds a 2008 - 2010 MBA in Marketing and Strategy @ Carnegie Mellon University - Tepper School of Business. With a robust skill set that includes Segmentation, Analytics, Cross-functional Team Leadership, Marketing Strategy, Product Marketing and more. Vicky L. has 2 emails on RocketReach.
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