2020 -2022 Director, Direct Marketing Strategy (Forecasting, Budgeting and Reporting) @
2018 -2020 Director Direct Marketing @
2016 -2018 Senior Marketing Manager (B2B) @
2015 -2016 Marketing Manager (B2B) @
2014 -2015 Senior Marketing Specialist (B2B) @
2012 -2014 Assistant Brand Manager @
2011 -2012 Media Marketing Specialist II @
2009 -2011 Strategic Marketing Specialist I @
2006 -2008 Sales and Marketing Associate @
2005 -2005 Marketing Intern @ Alpine Metals
2003 -2003 Marketing Intern @
Vi Tran Education
University of Colorado Boulder - Leeds School of Business
Bachelor's Degree ( Marketing)
2001-2005
University of Colorado Denver
Vi Tran Skills
Direct Response Marketing
Content Strategy
B2B Marketing
Database Marketing
Production
Project Management
Financial Management
Reporting & Analysis
Strategic Thinking
Consumer Marketing
Business Insights
Direct Mail Marketing
Marketing Effectiveness
Key Performance Indicators
Social Media Marketing
Strategy
Email Marketing
Customer Relationship Management (CRM)
Messaging
Creative Problem Solving
Creative Development
Marketing Activation
Market Segmentation
Budgeting & Forecasting
Reporting
Analytical Skills
Brand Awareness
Business-to-Business (B2B)
Online Marketing
Media Strategy
Budgeting
Financial Reporting
Integrated Marketing
Zero-based Budgeting
Tranformation
Adobe Creative Suite
Creative Direction
Direct Marketing
Lead Generation
Leadership
Marketing
Marketing Strategy
Sales
Competitive Analysis
InDesign
Advertising
Digital Marketing
Media Planning
Brand Development
Multi-channel Marketing
Customer Acquisition
Mobile Marketing
Brand Management
Illustrator
Microsoft Office
PowerPoint
Microsoft Excel
Management
Graphic Design
Multi Channel Marketing
Communications
Vi Tran Summary
Vi Tran, based in New York, NY, US, is currently a Director of Lifecycle and Retention Marketing at Optimum. Vi Tran brings experience from previous roles at AT&T and Charter Communications. Vi Tran holds a 2001 - 2005 Bachelor's Degree in Marketing @ University of Colorado Boulder - Leeds School of Business. With a robust skill set that includes Direct Response Marketing, Content Strategy, B2B Marketing, Database Marketing, Production and more. Vi Tran has 2 emails and 2 mobile phone numbers on RocketReach.
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