Vertical Ventures Information

Helping B2B SaaS Companies ($25M-$500M ARR) Build Category-Leading Market Positions: As a Revenue Architect, I partner with growth-stage vertical B2B companies to transform product-market fit into defensible market leadership. My track record includes creating $4B in market cap across NetSuite (IPO standard for tech companies), Bill.com (sharing economy leader), and Sage Intacct (billing category dominance). What I Deliver: - Category Strategy: Position your solution as the obvious choice in your vertical, not just another option - AI-Enhanced GTM Systems: Build revenue engines using modern tech stack (6Sense, Claude, LeanData) for predictable growth - Buyer Psychology Mastery: Deep expertise in CFO/CIO decision-making processes and enterprise sales cycles - Market Leadership Playbooks: Proven frameworks that created category standards across multiple IPOs Ideal for: VC-backed B2B SaaS companies ready to scale from growth to market dominance. CEOs/CROs seeking strategic guidance on competitive positioning, vertical market penetration, and building championship-level GTM organizations. Advisory Focus: Revenue strategy, competitive positioning, team scaling, and AI implementation for companies targeting the CFO buyer in vertical markets. Available for board advisory roles, strategic consulting, and interim executive assignments.