Versuro Information

Ten million South Africans are in a credit crisis. They take out a loan in good faith and then ‘life happens’. Maybe credit put them right ‘on the edge’ with no buffer. Maybe they were naive in their spending. Perhaps some life event triggered unexpected expenses. Many credit providers have significant blind spots on the crisis. Questions such as "Why did a consumer take out credit in the first place?" and "What is happening in their lives and how might this affect their future credit journey?" are often poorly understood. Why do we know so little? Because data on customers is everywhere and nowhere at the same time. It’s spread across multiple systems (both internal and external). It is not always current. It is seldom optimised for better decisions. What is the solution? We need to understand our customers better and restore the human connection with them. The Versuro Toolkit Our toolkit consists of three components - Listen, Learn and Lift. Our advisory services are structured across these, helping integrate consumer insight from our own market research (Listen) with advanced data analytics and modelling (Learn) to identify and seamlessly incorporate more effective credit decision-making into your daily credit processes (Lift).