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Veronica Yu Location
Singapore
Veronica Yu Work
Head of Customer Insights @ (January 2022 - Present)
Director, Marketing Research and Insights, Asia-Pacific @ (August 2010 - March 2022)
Regional Research Manager, South Asia @ (January 2005 - August 2010)
Regional Assistant Consumer and Market Insight Manager, North and South Asia @ (January 2002 - January 2005)
Veronica Yu Education
University of the Philippines
Bachelor of Arts (Communication)
Veronica Yu Skills
Marketing Research
Customer Insight
Consumer Behaviour
Segmentation
Market Research
Market Analysis
FMCG
Brand Equity
Marketing Strategy
Competitive Analysis
Advertising Research
Consumer Insight
Quantitative Research
Financial Inclusion
Emerging Payments
Qualitative Research
Ethnography
Affluent
Campaign Evaluation
Residential New Construction
Gas Pipe Installation
Bath and Kitchen Remodels and Additions
Plumbing Service and Repair
Veronica Yu Summary
Veronica Yu, based in Singapore, is currently a Head of Customer Insights at HSBC. Veronica Yu brings experience from previous roles at Mastercard, Kimberly-Clark and Unilever. Veronica Yu holds a Bachelor of Arts in Communication @ University of the Philippines. With a robust skill set that includes Marketing Research, Customer Insight, Consumer Behaviour, Segmentation, Market Research and more. Veronica Yu has 1 emails and 3 mobile phone numbers on RocketReach.
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