Veronica Serna Email & Phone Number
Director of International Merchandise Planning @ Skechers
5 free lookup(s).
Veronica Serna Location
- Los Angeles, CA, US
Veronica Serna Work
- 2024 -now Director of International Merchandise Planning @
- 2021 -now Senior Global Consultant @ https://iamveronicaserna.com/home
- 2021 -2023 Director of Merchandising and Planning LATAM @
- 2017 -2021 Director of International Merchandising and Allocations @
- 2014 -2017 Senior International Merchandise Manager @
- 2010 -2014 International Merchandise Manager @
- 2009 -2010 Children’s Merchandiser @
- 2008 -2009 Allocations Supervisor @
- 2008 -2008 Kids Divisions Outlet Allocator @
- 2006 -2007 Human Resource Manager @
- 2005 -2007 Merchandise Manager @
- 2003 -2005 Operations Manager @
- 2001 -2002 Area Merchandiser, Visual and Buyer | Multi-Store Fashion Retail @
Veronica Serna Education
- Southern New Hampshire University
Bachelors Degree International Business (International Business/Trade/Commerce)
2025-2026 - Southern New Hampshire University
- Fashion Institute of Design & Merchandising
Associate’s Degree (General Sales, Merchandising and Related Marketing Operations emphasis in Product Development)
Veronica Serna Skills
- Merchandising Strategies
- Data Analytics
- Retail Operations Management
- Visual Merchandising
- Merchandising
- Trend Analysis
- Merchandise Planning
- Forecasting
- Human Resources
- Market Research
- Brand Management
- Multi-channel Retail
- Supply Chain Management
- Inventory Control
- Trend Forecasting
- Data Analysis
- Pricing Strategy
- Store Operations
- Analytical Skills
- Sustainability
- Product Development
- E-commerce
- New Business Development
- Global Supply Chain Management
- Cost Reduction
- Business Strategy Development
- Buying
- Procurement
- Sales Enablement
- Performance Management
- Microsoft Office
- Microsoft Excel
- Driving Results
- Team Building
- Cross-functional Team Leadership
- Interpersonal Communication
- Mentoring
- Team Leadership
- New Store Development
- Trend Research
- Price Optimization
- P&L Analysis
- Continuous Process Improvement
- Strategic Buying/Procurement
- Cross-functional Collaborations
- Revenue Growth
- Process Improvement
- Product Assorrtment Selection
- Apparel
- Sales Management
Veronica Serna Summary
- Veronica Serna, based in Los Angeles, CA, US, is currently a Director of International Merchandise Planning at Skechers. Veronica Serna brings experience from previous roles at https://iamveronicaserna.com/home, Pandora and Skechers. Veronica Serna holds a 2025 - 2026 Bachelors Degree International Business in International Business/Trade/Commerce @ Southern New Hampshire University. With a robust skill set that includes Merchandising Strategies, Data Analytics, Retail Operations Management, Visual Merchandising, Merchandising and more. Veronica Serna has 5 emails and 1 mobile phone numbers on RocketReach.
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Others Named Veronica Serna
Veronica Serna
Director of International Merchandise Planning
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