Vedra Information

Women are swimming more than ever, but many of us lack one vital piece of kit: a favourite swimsuit. Whether it is for doing lengths in a local lido or striking out for miles through openwater, Vedra exists to create the performance swimwear women always dreamed of and never found. Our designs flatter rather than flaunt curves, and they won’t fail to function at speed, or in the sea. We’ve made sport and female beauty work in harmony, so women feel equally confident during training, and lounging in a swimsuit afterwards. And our swimsuits will not come at the expense of the planet.