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Van Schlichting Location
St. George, UT, US
Van Schlichting Work
Associate Director eCommerce @ (December 2025 - Present)
Full-Funnel eCommerce Experience @ (May 2022 - January 2026)
Director of Strategy (Digital Product Optimization) @ (January 2020 - January 2023)
Sr. Director of Digital Experience and Analytics @ (January 2019 - January 2021)
Sr. Director of eCommerce @ (January 2018 - January 2020)
Optimization and SEO Practice Lead @ (January 2015 - January 2018)
Testing and Optimization Manager @ (January 2015 - January 2016)
Digital Experience Manager @ (January 2012 - January 2015)
Project Manager, CRM and E-Com @ (January 2008 - January 2012)
BMS, Digital Experience @ (January 2007 - January 2008)
Technical Project Leader and Marketing Consultant @ (January 2006 - January 2007)
Internet Sales @ (January 2001 - January 2006)
Parts Sales Manager @ (January 1999 - January 2001)
Van Schlichting Education
Western Governors University
Master of Business Administration (M.B.A.)
2011-2012
Walden University
Bachelor of Science (B.S.)
2008-2010
Cerritos College
BA Transfer
2003-2005
Lakewood High School
Diploma
1995-1999
Van Schlichting Skills
A/B Testing
AI Software Development
Affiliate Management
Agile Methodologies
Agile Project Management
Amazon Seller Central
Analysis
Artificial Intelligence (AI)
Business Development
Business Intelligence
Business Process Management
Business-to-Business (B2B)
CRM
CRO
Content Marketing
Continuous Improvement
Cross-functional Team Leadership
Customer Experience
Customer Journeys
Customer Relationship Management (CRM)
Customer Retention
Customer Satisfaction
Customer Service
DTC
Digital Marketing
Digital Strategy
E-Commerce Consulting
E-commerce
E-commerce Optimization
ERP/CRM
Ecommerce
Forecasting
Google Ads
Google Analytics
Inventory Management
Iterative Development
Knowledge Management
Landing Page Optimization
Leadership
Marketing
Marketing Analytics
Marketing Strategy
Merchandising
Microsoft Dynamics
Multi-Channel Marketing
Multivariate Testing
Negotiation
Operations Management
Pay Per Click (PPC)
Process Improvement
Product Management
Product Marketing
Program Management
Project Management
Purchasing
Resource Management
Retail
SAP
SEM
SEO
Sales Management
Sales Operations
Scrum
Search Engine Optimization (SEO)
SharePoint
Social Media Marketing
Software Development
Strategic Planning
Strategy
Subscriptions
Traffic Generation
Training
User Experience
Web Analytics
Web Content Optimization
Van Schlichting Summary
Van Schlichting, based in St. George, UT, US, is currently a Associate Director eCommerce at Wilson Connectivity. Van Schlichting brings experience from previous roles at TK Digital, Overdose., P&G Ventures and Chemical Guys. Van Schlichting holds a 2011 - 2012 Master of Business Administration (M.B.A.) @ Western Governors University. With a robust skill set that includes A/B Testing, AI Software Development, Affiliate Management, Agile Methodologies, Agile Project Management and more. Van Schlichting has 3 emails and 1 mobile phone numbers on RocketReach.
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