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A medical technology launch in Europe is not one market access project. It is many. Germany decides through the G-BA and the NUB/DRG system. France through HAS's CNEDiMTS. The UK through NICE and NHS commissioning. The Nordics, Italy, Spain, and the Benelux each add their own logic, their own evidence expectations, their own timelines. Cross the Atlantic to Brazil and you face CONITEC for the public system and ANS for the private one — a public-private structure unlike any in Europe. And in the US, CMS payment policy is redrawing the map for breakthrough technologies: coverage is accelerating while the payment bar rises, and the evidence that satisfies one no longer guarantees the other. Most companies re-learn each system with every launch — different local consultancies, different quality standards, different answers. ValueConnected covers the payer systems on your launch plan with one methodology and one senior team — the team that sells the work does the work. European by origin and by standard, with Latin American reach through our Brazil office. ISO 9001-certified. Senior-only delivery. Value Leading Strategy, our value demonstration methodology, is the same in every system. The evidence requirements change. The discipline doesn't. Taking a medical technology into new markets? Start with a free 15-minute fit call with our founder: https://meetings.hubspot.com/ernesto-m-nogueira/value-demonstration-fit-call

ValueConnected Questions

The ValueConnected annual revenue was $5 million in 2026.

Carolina Consulin Nogueira is the Diretora de Novos Negócios of ValueConnected.

4 people are employed at ValueConnected.

The NAICS codes for ValueConnected are [339, 33].

The SIC codes for ValueConnected are [38, 384].

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