In 1985 Ultimate Direction invented the first waist pack for carrying bottles. A few years later they designed the first hand-held water bottle carrier and numerous innovations defining the hydration pack category for endurance and every-day athletes. 35 years later the brand remains credible and critical to the world's most passionate athletes. Ultimate Direction is headquartered in Boulder, Colorado.
View Top Employees from Ultimate Direction| Website | http://www.ultimatedirection.com |
| Revenue | $1 million |
| Employees | View employees |
| Address | 1 International Ct, Broomfield, Colorado 80021, US |
| Phone | (800) 426-7229 |
| Fax | (303) 262-3070 |
| Industry | Manufacturing General, Manufacturing |
| Competitors | BLACKHAWK, California Innovations Inc., CamelBak, Cascade Designs, Hydrapak, LLC |
| SIC | SIC Code 39 Companies, SIC Code 394 Companies |
| NAICS | NAICS Code 339 Companies, NAICS Code 3399 Companies, NAICS Code 33 Companies, NAICS Code 33992 Companies |
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Ultimate Direction Questions
The Ultimate Direction annual revenue was $1 million in 2024.
Ultimate Direction is based in Broomfield, Colorado.
The NAICS codes for Ultimate Direction are [339, 3399, 33, 33992].
The SIC codes for Ultimate Direction are [39, 394].
