In 1985 Ultimate Direction invented the first waist pack for carrying bottles. A few years later they designed the first hand-held water bottle carrier and numerous innovations defining the hydration pack category for endurance and every-day athletes. 35 years later the brand remains credible and critical to the world's most passionate athletes. Ultimate Direction is headquartered in Boulder, Colorado.
| Website | http://www.ultimatedirection.com |
| Revenue | $1 million |
| Employees | View employees |
| Address | 1 International Ct, Broomfield, Colorado 80021, US |
| Phone | (800) 426-7229 |
| Industry | Manufacturing General, Manufacturing |
| Competitors | Arc'teryx Equipment, Salomon, The North Face, a VF Company, Petzl, Brooks Running, CamelBak, inov-8, Hydrapak, LLC, Osprey Packs, Inc., Mont-Bell America Inc +39 more (view full list) |
| SIC | SIC Code 394 Companies, SIC Code 39 Companies |
| NAICS | NAICS Code 33992 Companies, NAICS Code 339 Companies, NAICS Code 33 Companies, NAICS Code 3399 Companies |
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Ultimate Direction Questions
The Ultimate Direction annual revenue was $1 million in 2026.
Ultimate Direction is based in Broomfield, Colorado.
The NAICS codes for Ultimate Direction are [33992, 339, 33, 3399].
The SIC codes for Ultimate Direction are [394, 39].
