Launched in 2018, Ullu has emerged as one of India’s fastest-growing OTT platforms, renowned for its innovative and boundary-pushing original content. Founded by visionary entrepreneur Vibhu Agarwal, Ullu captivates audiences with narratives that challenge conventions, delivering raw, authentic storytelling across genres such as drama, thriller, crime, and contemporary drama. Amid the global OTT boom and accelerated by increased demand during the pandemic, Ullu experienced exponential growth, achieving a 220% surge in subscriber base. Its commitment to relatable, unfiltered content has solidified its position as a disruptor in the competitive streaming landscape. By continuously redefining creative boundaries, Ullu remains a trailblazer in connecting with audiences seeking fresh, daring narratives. Why Join Us? At Ullu, Atrangii, and Hari Om, we champion innovation, creativity, and entertainment. As part of our dynamic teams, you’ll contribute to redefining digital entertainment across diverse genres—from provocative dramas to spiritually enriching narratives. Join our journey to shape the future of OTT platforms, collaborate with industry leaders, and create content that resonates with millions. Explore opportunities to grow with us and be at the forefront of India’s digital entertainment evolution.
| Website | https://ullu.app/ |
| Revenue | $44 million |
| Employees | 209 (73 on RocketReach) |
| Founded | 2018 |
| Technologies |
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Google Analytics
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| Industry | Entertainment Providers |
| Keywords | Mature Content, Adult Entertainment, Streaming Platform, Subscription Service, Web Series, Explicit Content, Bold Content, Online Video, Digital Entertainment, Video On Demand, Ott Platform, Direct To Consumer, Original Programming, Indian Films, Digital Media |
| Competitors | YouTube, Netflix, jiohotstar, ZEE5, MX Player, Shark Tank India, HOOQ, Disney Plus, Voot, aquarius +34 more (view full list) |
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The Ullu annual revenue was $44 million in 2026.
Avinash Dugar is the Group CEO of Ullu.
73 people are employed at Ullu.