Uli Bast Email
Vice President Global Marketing, Communication and Brand Management @ TMD Friction
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Uli Bast Location
- Leverkusen, NRW, DE
Uli Bast Work
- Vice President Global Marketing, Communication and Brand Management @ (February 2022 - Present)
- Brand Consulting I Marketing Transformation @ Brand Consulting I Marketing Transformation (January 2020 - November 2021)
- Director Marketing, Communications and Brand Global @ (July 2015 - December 2019)
- Director Global Communications @ (October 2012 - June 2015)
- Director Global Marketing @ (February 2012 - October 2012)
- Senior Global Marketing Manager @ (January 2009 - January 2012)
- Product Communication Manager Europe and Manager Mobile Solutions Europe @ (October 2001 - December 2004)
- Manager Card Marketing Europe @ Aral Bp (October 1998 - September 2001)
- Manager Marketing Germany @ Aral Bp (April 1997 - September 1998)
- Project Manager Marketing @ Gellrich Software Development (July 1996 - April 1997)
Uli Bast Education
- University Essen - Duisburg In Essen
Master of Business Administration (Economics)
1988-1996
Uli Bast Skills
- AI Strategy
- AI for Data Interpretation
- Agile Methodologies
- Artificial Intelligence (AI)
- Automotive
- Automotive Aftermarket
- Brand Activation
- Brand Communications
- Brand Development
- Brand Marketing
- Brand Strategy
- Branding
- Business Transformation
- Change Communications
- Change Management
- Communication & Brand & Change
- Content Marketing
- Corporate Brand Management
- Corporate Brand Strategy
- Corporate Branding
- Corporate Communications
- Corporate Social Responsibility Communications
- Crisis Communications
- Cross-functional Team Leadership
- Digital Marketing
- Digital Strategy
- Digital Transformation
- Employee Communications
- Employer Branding
- Events
- Executive - and Employee Communications
- Executive- and Employee Communications
- External Communications
- Funktionsübergreifende Zusammenarbeit
- Global Brand Portfolio Management
- Global Brand Strategy
- Global Communications
- Global Corporate Brand Strategy
- Global Employer Branding Strategy
- Global Marketing Strategy
- Global Product Brand Strategy
- Global Product Marketing Strategy
- Go-to-Market
- Head of Brand Management
- Head of Corporate Communications
- Head of Marketing
- House of Brands
- Independent Automotive Aftermerket
- Integration/Cultural Change/New Launches
- Intercultural Experience - Chinese Companies, American Companies, British Companies, German Companies
- Internal Communications
- International Marketing
- Internationale Geschäftsentwicklung
- Kampagnenmanagement
- Leadership
- Leadership Communications
- M&A Communications
- Management
- Managing Digital and Social Ecosystems
- Markenaktivierung
- Marketing
- Marketing Communications
- Marketing Management
- Marketing Operating Models
- Marketing Strategy
- Marketing Transformation
- Marketingführung
- Mergers & Acquisitions (M&A)
- Motorsports Marketing
- Multichannel-Marketingstrategie
- Online Marketing
- Performance Based Marketing
- Product Marketing
- Project Management
- Public Relations
- Restructuring/ Organizational Development
- Sales Enablement
- Search Engine Marketing (SEM)
- Search Engine Optimization (SEO)
- Social & Digital Media Strategy & Management
- Stakeholder-Management
- Strategic Brand Positioning
- Strategic Communications
- Strategic Repositioning
- Suchmaschinenoptimierung (SEO)
- Technologieübernahme
- Transformation Communications
- Transforming Marketing Organisations
- Value Proposition Development
- Wachstumsstrategien
- Integrated Marketing
- B2B
- B2B Marketing
- Communication Training
- Market Research
- Value Propositions
- Value Proposition Workshops
- Executive and Employee Communications
- Cross Functional Team
- Executive and Employee
- Cross Functional Team Leadership
- Strategic Brand
- Value Proposition
- American Companies
- Social Media
- British Companies
- Business to Business
- Communication and Brand and Change
- Chinese Companies
- Search Engine Marketing
- Intercultural Experience
- Business Strategy
- Service Industries
- German Companies
- Social and Digital Media Strategy and Management
- Mergers and Acquisitions
- Executive
- Search Engine Optimization
Uli Bast Summary
- Uli Bast, based in Leverkusen, NRW, DE, is currently a Vice President Global Marketing, Communication and Brand Management at TMD Friction. Uli Bast brings experience from previous roles at Brand Consulting I Marketing Transformation, Yanfeng and Johnson Controls. Uli Bast holds a 1988 - 1996 Master of Business Administration in Economics @ University Essen - Duisburg In Essen. With a robust skill set that includes AI Strategy, AI for Data Interpretation, Agile Methodologies, Artificial Intelligence (AI), Automotive and more. Uli Bast has 1 emails on RocketReach.
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