UJFM 95.4 Competitors

The South African Broadcasting Corporation (SABC (SOC) Limited, is a Schedule 2 (Major Public Entity) entity in terms of the Public Finance Management Act NO. 1 of 1999, as amended. It was established through an Act of Parliament in 1936, which replaced the previous state-controlled African Broadcasting Corporation. This was followed by the enactment of the Broadcasting Act NO. 4 of 1999 in which section 7 allowed for the establishment of the SABC. Each of the radio and television services under the SABC portfolio are licensed separately by the Independent Communications Authority of South Africa (ICASA) and required to adhere to their respective license conditions, and the provisions of the Broadcasting Act as well as the Broadcasting Charter. Over the years, the public service provider has demonstrated unwavering commitment to the delivery of its mandate through showcasing content aimed at informing, educating and entertaining its audiences. Its portfolio includes 19 radio stations and 5 television channels which command millions of audiences on a daily basis. Boasting state of the art technology, top of the range on-air talent and a dedicated workforce across all Provinces in South Africa, the SABC has proven to be a media powerhouse. The public service provider is constantly transforming its brands in order to remain relevant and bring about change which is aligned to the ever-changing needs of its audiences.

Jacaranda FM is one of the biggest independent radio stations in South Africa with a combined audience of over 3 million - a bilingual broadcaster with a footprint that extends to Limpopo, Mpumalanga and the North West Province. It's the home of top talent, award-winning content and more music you love!

OFM is central South Africa's largest independent radio station. Catering to an English and Afrikaans audience of LSM of 7 to 10 across the Free State, North West Province, Northern Cape and southern Gauteng. Visit www.ofm.co.za Ownership breakdown: AME – 75.1%, Kagiso – 24.9% Broadcasting hours: 24 hours a day, seven days a week Broadcast area: Free State, Northern Cape, Southern Gauteng, and North West. Advertising policy: Eleven minutes of advertising per hour in English and/or Afrikaans. Major station events: OFM Classic Cycle Race, OFM Carols by Candlelight, Bakkie Day music festival Past 7 day listenership: 529 000 (RAMS 2010/06) Target audience: An LSM 7-10 audience, 25-49 years of age. Listeners are innovators, and enjoy leisure activities, sport and the outdoors. They are brand loyal (the station calls them “the most loyal audience in SA”), and are not price sensitive. Listeners are social media savvy and engage regularly on ofm.co.za, on their mobiles on m.ofm.co.za, on twitter with @_OFM and OFM’s facebook fanpage Broadcast languages: English and Afrikaans Format: Adult Contemporary, interspersed with news and views from the station’s team of on-air personalities. The community is strongly reflected. Positioning: Wherever you go in central South Africa, from Upington to Harrismith and Vereeniging to Potchefstroom to Colesberg – OFM covers central South Africa. OFM, the sound of your life.