U Brands Information

Founded in 2014, U Brands was built by a team of designers, innovators, and trendsetters passionate about bringing style, creativity, and functionality to the home and office. From presentation boards and writing tools to desk organization and workspace essentials, our thoughtfully designed products are created to inspire productivity and elevate everyday environments. Driven by rapid growth and consumer demand, U Brands expanded its reach through a strategic partnership with Smead in 2017, further strengthening our portfolio and capabilities. In 2026, U Brands became part of TOPS Products, a leader in organizational solutions dedicated to simplifying everyday life through trusted, high-quality products. Today, as part of the TOPS family of brands, U Brands continues to evolve alongside a portfolio of respected names with a long-standing legacy of helping people stay organized, productive, and innovative. While some may call us a stationery company, we see ourselves as a collective of creators and problem-solvers committed to thoughtful design, attention to detail, and delivering best-in-class products for every workspace — at home, school, or the office. At our core, we remain driven by creativity, inspired by our consumers, and dedicated to designing products that make work and life more beautiful, organized, and enjoyable. — The U Brands Team