TruffleTV Information

TruffleTV is a CTV-first video data and ad network platform that structures, connects, and activates video-level intelligence to help publishers, marketers, and partners unlock more value from their inventory. At the core of our platform is the Truffle ID (TID)—a proprietary identifier that normalises and enriches video metadata to enable deep contextual targeting, brand safety compliance, and measurable advertising outcomes across CTV and digital video environments. Built on a best-in-class programmatic infrastructure, TruffleTV supports: • OpenRTB 2.6, VAST, Pre-Bid Header Bidding, and Seller.json • All major formats, including Video, CTV, OTT, and Native • Seamless integration with publishers and SSPs via custom endpoints In addition to self-serve access, we offer fully managed services at no extra cost—including campaign setup, optimisation, reporting, and contextual audience insights. By combining scene-level analysis (emotion, gaze, objects, tone) with scalable programmatic distribution, TruffleTV empowers partners to realise premium CPMs, improved fill rates, and smarter brand alignment—all without compromising control.