Cycling Without Age is a movement started in 2012 by Ole Kassow. Ole wanted to help the elderly get back on their bicycles, but he had to find a solution to their limited mobility. The answer was a rickshaw and he started offering free bike rides to the local nursing home residents.
He then got in touch with a civil society consultant, Dorthe Pedersen, at the municipality of Copenhagen, who was intrigued by the idea and together they bought the first 5 rickshaws and launched Cycling Without Age, which has now spread to all corners of Denmark and to 50 countries around the world.
Cycling Without Age currently has approx. 5,000 volunteer pilots manning nearly 1,000 rickshaws giving 100,000 elderly nursing home residents the right to wind in their hair.
If you have ever started your own business, you know how expensive and risky it can be. The nice thing is, with Pedal Pub® you don’t have to reinvent the wheel. (Pardon the Pun) and take advantage of the training and support offered by the largest & most experienced U.S. retail distributor, operator, as well as the world's largest and most experienced bike manufacturer.
Total first year start-up costs for this business are estimated at between $65,000 & $267,000, low compared to most new ventures. This estimate includes bike purchase and estimates for insurance costs, storage, marketing, etc. The bike itself costs less than $50,000 but we require every potential franchisee to start with 2 bikes in order to support corporate outings and group events. Risk is mitigated since all purchasers (except Promo Use Only purchasers) receive our full Business Manual as well as territorial protection, training, and the wealth of information offered by our entire network.
The industry is growing every year but many cities are still wide open. First-mover advantage in any market comes to only one entrepreneur.