TRINITY, LLC. Competitors

Nielsen is a global performance management company that provides a comprehensive understanding of what consumers Watch and Buy. Nielsen’s Watch segment provides media and advertising clients with Total Audience measurement services across all devices where content — video, audio and text — is consumed. The Buy segment offers consumer packaged goods manufacturers and retailers the industry’s only global view of retail performance measurement. By integrating information from its Watch and Buy segments and other data sources, Nielsen provides its clients with both world-class measurement as well as analytics that help improve performance. Nielsen, an S&P 500 company, has operations in over 100 countries that cover more than 90 percent of the world’s population. For more information, visit www.nielsen.com.

Growth from Knowledge. For over 89 years, we have earned the trust of our clients around the world by solving critical questions in their decision-making process. We fuel their growth by providing a complete understanding of their consumers’ buying behavior, and the dynamics impacting their markets, brands and media trends. In 2023, GfK combined with NIQ, bringing together two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights - delivered with advanced analytics through state-of-the-art platforms - GfK drives “Growth from Knowledge”.For more information, visitGfK.com.

ShopperTrak, part of Sensormatic Solutions, partners with retailers, malls and entertainment venues to help them better understand consumer behavior and leverage that information to increase profitability. Through the use of analytics, ShopperTrak enables clients to increase traffic, conversion and transaction size. Constant innovation, global reach, and benchmarking set us apart. Today, ShopperTrak manages in excess of 150,000 devices and serve more than 2,100 customers worldwide. Sensormatic Solutions helps retailers deliver frictionless personalized experiences by powering accurate decision-making across the enterprise. We make connections and bridge gaps across retail enterprises to deliver critical, real-time insights into inventory, shoppers, associates and the retail environment. We protect assets and people by helping to ensure a safe and secure environment throughout the entire customer journey. Our connected, scalable solutions and strategic insights enable retailers to confidently move into the future, bringing together online, mobile and in-store shopping for easy, personalized, enhanced experiences that shoppers love. We help retailers to anticipate change before it happens, so merchandise is available, associates are informed and empowered, and shoppers can safely engage with flexibility and ease.