At ASICS, we believe in the positive benefits of movement for both mind and body. Driven by research and applying human-centric design, we make and sell footwear, apparel and equipment for the lifetime athlete in all of us.
Our founder Kihachiro Onitsuka began making athletic shoes in 1949 with the goal of developing society through sports. He later named the company ASICS, which stands for Anima Sana In Corpore Sano, or A Sound Mind In A Sound Body. This speaks to our desire for people everywhere to live healthy lives both mentally and physically.
Today, ASICS is a global company with a head office in Kobe, Japan and operations in more than 30 countries. As well as products for running, tennis and other core performance sports, we also offer the SportStyle range, the Onitsuka Tiger brand, fitness-tracking app Runkeeper, and our membership program OneASICS.
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2XU (pronounced “Two Times You”) is the most technically advanced sportswear brand in the world, driven by a relentless pursuit to advance human performance.
We are the global leader in sports compression. We convert scientific, independent, evidence-based research into the world’s best performance-enhancing sportswear. 2XU compression fabric is powerful, lightweight and flexible, delivering physiological benefits far beyond the competition. 2XU garments take athletes beyond what they thought possible, allowing them to train harder, perform stronger and recover faster.
Launched in Australia in 2005, 2XU is now present in more than 70 countries. We’re proud to be the official compression partner of the Australian Institute of Sport and many of the world’s leading sports organisations. 2XU is the sportswear brand of choice for world champion athletes and teams across sports including athletics, basketball, cycling, rugby, running and triathlon.
2XU compression is backed by years of independent research showing significant physiological gains in training, performance and recovery.
2XU is Human Performance. Multiplied.