tresRazones Information

A new audio-visual language that makes it possible to inform, entertain and generate brand value. In its informative and educational aspect, tresRazones offers audio-visual and interactive infographics (2D and 3D), educational applications, interactive kiosks…The entertaining side is present in the development and programming of games with Flash technology. And the commercial dimension, in the product and corporate reels. With an almost cinematographic narrative, close to videogames, the visual explanations of tresRazones are intended for their diffusion in the press, television, Internet and mobile phones. Its format, of a nearly advertising nature, also enables the entry of sponsors. “El corazón tiene razones que la razón no entiende” (“The heart has reasons that Reason does not understand”). Juan Ramos starts up his project tresRazones with a hymn to idealism, fantasy and challenges.