Trek Light Gear Technology Stack

Ahrefs tracks backlinks, keywords, brand mentions and competitors traffic to provide comprehensive intelligence data.

Google Analytics allows users to measure sales & conversions, plus gain fresh insights into how visitors use sites, & how they arrived on site.

Amazon Payments is an easy and safe way to accept payments online and on mobile.

Shopify Pay is a frictionless payment method to purchase goods online.

Venmo is an online service owned by PayPal that allows you to quickly pay and request money from your friends.

Cloud based storage systems by AWS.

Amazon Web Services (AWS) is a comprehensive, evolving cloud computing platform provided by Amazon that includes a mixture of infrastructure as a service (IaaS), platform as a service (PaaS) and packaged software as a service (SaaS) offerings.

The Apache HTTP Server is a powerful and flexible HTTP/1.1 compliant web server.

The Apache Project is an effort to develop and maintain an open-source HTTP server for modern operating systems including UNIX and Windows. The goal of this project is to provide a secure, efficient and extensible server that provides HTTP services in sync with the current HTTP standards.

Font Awesome makes it easy to add vector icons and social logos to their website.

Gravatar is a service for providing globally unique avatars and was created by Tom Preston-Werner. It is owned by Automattic, having integrated it into their WordPress.com blogging platform.

Hypertext Markup Language (HTML) is the standard markup language for documents designed to be displayed in a web browser. It can be assisted by technologies such as Cascading Style Sheets (CSS) and scripting languages such as JavaScript.

JavaScript is the programming language of HTML and the Web.

jQuery is a cross-platform JavaScript library designed to simplify the client-side scripting of HTML. It is free, open-source software using the permissive MIT License. Web analysis indicates that it is the most widely deployed JavaScript library by a large margin.

OpenSSL is an open source project that provides a toolkit for the Transport Layer Security and Secure Sockets Layer protocols.

Underscore is a JavaScript library that provides a whole mess of useful functional programming helpers without extending any built-in objects.

Attentive is a personalized text messaging platform for innovative brands & organizations.

Gmail is a free, advertising-supported email service offered as part of Google's G Suite, with 15GB of storage, color-coded inbox filters and unsend button.

G Suite is a suite of apps from Google which offers a number of tools to communicate and collaborate with colleagues, store files, and manage data.

Bugsnag is command center for software stability - empowering software teams to make data-driven decisions on when to focus on building new features, or when to fix bugs.

Cloudflare Content Delivery Network (CDN) is a geographically distributed group of servers that ensure fast delivery of Internet content, including HTML pages, JavaScript files, stylesheets, and images.

Google Cloud DNS is a high-performance, resilient, global DNS service that provides a cost-effective way to make applications and services available to users.

Tumblr, a microblogging platform, enables companies and users to post multimedia and other content to a short-form blog.

YouTube is a video sharing service where users can watch, like, share, comment and upload their own videos. The video service can be accessed on PCs, laptops, tablets and via mobile phones.

Cloudflare mitigates threats from website scraping to application level attacks e.g. SQL Injection and DDOS Protection without any additional hardware.

Disqus is a global comment system that improves discussion on websites and connects conversations across the web.

Needle, Inc. provides real time expert shopping assistance services for e-commerce websites. The company offers Advocate, Advocate Plus, and Advocate Premium. It operates a chat and voice communications platform that enables experts and product owners to engage online shoppers and raise conversion and net promoter scores. The company was founded in 2010 and is based in Bluffdale, Utah.

Shopify is a commerce platform that allows anyone to easily sell online, at a retail location, and everywhere.

Re:amaze is a web based helpdesk platform to help businesses communicate with customers at scale. With multi-channel support for all of users conversational channels like chat, email, social media, and mobile. Re:amaze helps user entire team stay in sync with customers in a shared team inbox so no conversations go missing.

Salesforce Heroku is part of the Salesforce Platform, enabling enterprises to store and leverage customer data in Salesforce for full-cycle CRM engagement.