TrafficSoda Technology Stack

Backbone.js is a JavaScript framework with a RESTful JSON interface and is based on the model–view–presenter application design paradigm.

Bootstrap is a free and open-source front-end framework for designing websites and web applications. It contains HTML and CSS-based design templates for typography, forms, buttons, navigation and other interface components, as well as optional JavaScript extensions.

Font Awesome makes it easy to add vector icons and social logos to their website.

Hypertext Markup Language (HTML) is the standard markup language for documents designed to be displayed in a web browser. It can be assisted by technologies such as Cascading Style Sheets (CSS) and scripting languages such as JavaScript.

JavaScript is the programming language of HTML and the Web.

jQuery is a cross-platform JavaScript library designed to simplify the client-side scripting of HTML. It is free, open-source software using the permissive MIT License. Web analysis indicates that it is the most widely deployed JavaScript library by a large margin.

Node.js is an open-source, cross-platform, JavaScript runtime environment that executes JavaScript code outside of a web browser.

PHP: Hypertext Preprocessor is a server-side scripting language designed for Web development, but also used as a general-purpose programming language. PHP code may be embedded into HTML code, or it can be used in combination with various web template systems, web content management systems, and web frameworks.

Contact Form 7 is a tool to manage multiple contact forms.

Wordstream manages Adwords, Bing, and Facebook in one easy-to-use platform, helping advertisers optimize their spend in just 20 minutes a week.

Crazy Egg analyzes web visitor behavior using heat mapping technology to discover where people scroll and click on their website.

Google Analytics allows users to measure sales & conversions, plus gain fresh insights into how visitors use sites, & how they arrived on site.

Hootsuite is a social media marketing tool for businesses to manage, schedule & track the engagement of their social content across all social media profiles.

Hootsuite Insights offers real-time social media monitoring via a visual dashboard, smart, sharable reports, data widgets & infographic-style data visualization.

Kissmetrics is an analytic & metric solution that helps users identify, understand & improve the metrics that drive their online business. Use KISSmetrics to analyze customer behavior across multiple devices and browsers with funnel reports, A/B test reports, revenue reports, and cohort reports.

Moz PRO combines SEO management, social media monitoring, actionable recommendations, and so much more in one easy-to-use platform.

MailChimp list management features help users organize and target their list for sending. They automatically remove bounce backs and unsubscribes from their list.

Microsoft Office 365 provides web, desktop, and mobile apps for outlook, word, excel, powerpoint, onenote, publisher, skype, onedrive, exchange online.

Microsoft Exchange Online is a hosted email for business.

Outlook is a product that provides its users with an email service, calendar, and the ability to save and synchronize contacts.

Microsoft Office is a suite of desktop productivity applications and client and server software designed for data analysis, presentations and numeric manipulations.

PageSpeed tool analyzes and optimizes the site following web best practices.

reCAPTCHA is a CAPTCHA-like system designed by Google to establish that a computer user is human.

Slack is a single workspace that connects users with the people and tools they work with everyday, no matter where they are or what they do.

Sprout Social provides a platform for businesses to manage social media engagement, publishing and analytics.

Tumblr, a microblogging platform, enables companies and users to post multimedia and other content to a short-form blog.

WordPress is a website and blog creation and publishing platform with tools for aesthetic designing, visitor tracking, content storage and upload.

Yoast offers plugins to improve SEO and optimize web sites and blogs.

YouTube is a video sharing service where users can watch, like, share, comment and upload their own videos. The video service can be accessed on PCs, laptops, tablets and via mobile phones.

WordPress Themes are ready-made layouts created for WordPress