Dual role in Honeymoon Dessert Group (Vice President of Honeymoon Dseesrt and CEO Of Honey Sucrey) @ Honey-Moon Dessert Group (With over 400 stores in Greater China, Singapore and M (January 2014 - June 2016)
AVP @ (June 2013 - December 2013)
Working in Nokia 8 years with last position as Head of Marketing @ (October 2004 - December 2012)
Marketing Manager @ Shell Hong Kong Limited (July 2002 - October 2004)
Marketing Executive @ BP/Castrol Hong Kong Limited (August 1996 - June 2002)
Tracy Cheng Education
HKUST Business School 1992-1995
Tracy Cheng Skills
Integrated Marketing
Product Marketing
Marketing Strategy
Cross-functional Team Leadership
Marketing
Go-to-market Strategy
Digital Marketing
Marketing Management
Social Media
Mobile Marketing
Multi-channel Marketing
Marketing Communications
Product Launch
Brand Management
New Business Development
Mobile Devices
Product Management
Go to Market Strategy
Digital Media
Cross Functional Team Leadership
Strategic Partnerships
Multi Channel Marketing
Customer Service
Microsoft Excel
Leadership
Business Strategy
Strategy
Digital Strategy
Business Development
Competitive Analysis
Online Marketing
Tracy Cheng Summary
Tracy Cheng, based in Hong Kong, is currently a Regional Marketing Head at Viu. Tracy Cheng brings experience from previous roles at Viu, SiSGUIDE & Kigital, Honey-Moon Dessert Group (With over 400 stores in Greater China, Singapore and M and PCCW Media Limited. Tracy Cheng holds a 1992 - 1995 HKUST Business School. With a robust skill set that includes Integrated Marketing, Product Marketing, Marketing Strategy, Cross-functional Team Leadership, Marketing and more. Tracy Cheng has 3 emails and 1 mobile phone numbers on RocketReach.
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