Traction is a consumer intelligence company that helps ambitious brands track performance, measure marketing effectiveness and accelerate growth by providing real-time insights on what drives consumer decisions. Our unique framework goes beyond surface-level metrics, uncovering the emotional and rational drivers that shape brand preference and loyalty. With our insights, businesses can act with clarity, agility and confidence, ensuring every marketing move leads to measurable commercial success.
| Website | http://www.brandtraction.co.uk |
| Employees | 25 (14 on RocketReach) |
| Founded | 2012 |
| Industry | Market Research |
Looking for a particular Traction (formerly Proquo AI) employee's phone or email?
Traction (formerly Proquo AI) Questions
John Miller is the Chief Financial Officer and Co-owner of Traction (formerly Proquo AI).
14 people are employed at Traction (formerly Proquo AI).
Top Traction (formerly Proquo AI) Employees
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Sherissa Naicker
Head of Insights at Traction (formerly Proquo AI)
London, England, GB1 -
2
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Stephane Kalonj
Finance Manager at Traction (formerly Proquo AI)
Pretoria, GP, ZA1 -
Dallas Goldswain
Head Of Engineering at Traction (formerly Proquo AI)
Johannesburg, GP, ZA23 -
Byron Cowley
Director of Information Technology at Traction (formerly Proquo AI)
Johannesburg, GP, ZA2 -
Carl Sandrock
Head of Data Science at Traction (formerly Proquo AI)
Johannesburg, GP, ZA3 -
Chris van Heerden
Senior Software Engineering Team Lead at Traction (formerly Proquo AI)
Gauteng, South Africa2
