TRACTION DIGITAL PTY LTD Technology Stack

Adobe helps organisations in creation of multimedia and creativity software products, with a more recent foray into digital marketing software.

Bigcommerce is an all-in-one SaaS ecommerce platform for growing and established online businesses that want a powerful solution in a user-friendly package.

The Windows Azure Platform enables businesses to run critical applications with a higher performance-price ratio by running them on the services platforms data centers on a pay-as-you-go basis.

WP Engine provides managed WordPress hosting for mission critical sites around the world.

WPForms is the WordPress forms plugin with drag & drop online form builder that allows users to create powerful WordPress forms.

Yoast offers plugins to improve SEO and optimize web sites and blogs.

YouTube is a video sharing service where users can watch, like, share, comment and upload their own videos. The video service can be accessed on PCs, laptops, tablets and via mobile phones.

Adobe Campaign provides campaign, offer, and personalization management capabilities.

Adobe Digital Marketing Suite is an integrated all-in-one marketing suite that allows companies of all sizes to personalize, optimize, and measure digital campaigns and customer experiences for optimal performance.

Adobe Marketing Cloud is an online marketing and website optimization software that integrates all online marketing platforms into the one dashboard.

CoSchedule is an all in one marketing calendar for in house marketing teams, agencies, small businesses, solo entrepreneurs, and higher education. The cloud-based app can be used to build content, collaborate with team members, schedule campaigns and social media posting, and streamline execution. 

Epsilon offers a full-spectrum of technology and services for cross-channel marketing.

Google Tag Manager helps marketers control the end-to-end process of adding website tags.

Get 65% more conversions from your website using the first conversion optimization software

Targeted advertising on LinkedIn

Bootstrap is a free and open-source front-end framework for designing websites and web applications. It contains HTML and CSS-based design templates for typography, forms, buttons, navigation and other interface components, as well as optional JavaScript extensions.

Font Awesome makes it easy to add vector icons and social logos to their website.

Gravatar is a service for providing globally unique avatars and was created by Tom Preston-Werner. It is owned by Automattic, having integrated it into their WordPress.com blogging platform.

Hypertext Markup Language (HTML) is the standard markup language for documents designed to be displayed in a web browser. It can be assisted by technologies such as Cascading Style Sheets (CSS) and scripting languages such as JavaScript.

JavaScript is the programming language of HTML and the Web.

Nginx is a web server which can also be used as a reverse proxy, load balancer, mail proxy and HTTP cache.

PHP: Hypertext Preprocessor is a server-side scripting language designed for Web development, but also used as a general-purpose programming language. PHP code may be embedded into HTML code, or it can be used in combination with various web template systems, web content management systems, and web frameworks.

Polyfill as-a-service detects and returns a JavaScript bundle of polyfills based on the current browser using the User-Agent.

Google Analytics allows users to measure sales & conversions, plus gain fresh insights into how visitors use sites, & how they arrived on site.

Hotjar is a complete website and mobile analytics tool enabling web developers, UI designers, analysts, digital marketers & more, to optimize the usability and conversion rate of their websites.

Web, App and Data Analytics

Microsoft Azure provides tools and services to help the reach and scale to a global audience with cloud gaming services.

Microsoft Exchange Online is a hosted email for business.

Outlook is a product that provides its users with an email service, calendar, and the ability to save and synchronize contacts.

Proofpoint provides cloud-based email security, e-discovery and compliance solutions for companies to protect sensitive business data.

Shopify is a commerce platform that allows anyone to easily sell online, at a retail location, and everywhere.

WebEngage, B2C marketing cloud for cross-channel user engagement across channels like Email, SMS, Onsite, Mobile Push/In-app messaging and Browser Push.

Slack is a single workspace that connects users with the people and tools they work with everyday, no matter where they are or what they do.

Thinkific is the all-in-one platform for independent experts and entrepreneurs to create, market and sell online courses.

Zendesk is an cloud-based customer service software solution trusted by over 40,000 organizations worldwide. Companies such as Groupon, Box, and Zappos are using Zendesk to lower costs, raise productivity, and increase customer satisfaction.