Motor racing is world's second largest sport, with industry spending over of $300B/year - yet the sport is also a "role model" for fragmentation. To manage visitor facing tasks, the venues have to use a number of disconnected tools which 1) are hard to use 2) require a lot of duplicate entries 3) don't really meet their needs. It's not easier for the fans - there is no easy way for them to find out what is happening, where, when, to stay in touch with the tracks, get tickets, etc. Tracktivity solves that problem. We manage critical information for the venues as a service and they can perform their key tasks - venue & event promotion, selling tickets, communication - with just a few taps from one mobile app.
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The Tracktivity annual revenue was $1.8 million in 2026.
Tracktivity is based in Houston, Texas.
The NAICS codes for Tracktivity are [5615, 56159, 56, 561].
The SIC codes for Tracktivity are [79, 799].