MYLAPS supports athletes, racers and events in creating their ultimate sports experience. Every year we capture the performance of over 20 million people all over the world. And turn their data into insights, progress and fun. We offer them a better understanding of their performance and help them with their best next steps.
Founded in 1982, we have revolutionized the world of sports timing with groundbreaking innovations and set the standard ever since. We invented automatic sports timing; thousands of events and millions of athletes that previously used stopwatches and thumbs to keep track of results now rely on MYLAPS technology. Our passion for sports and technology has always been the driving force.
We offer a wide range of timing systems and services. Our solutions have been developed to suit the needs of professional timers, event organizers, track and club owners and federations, as well as individual racers and athletes. Our products enhance the experience for all sports categories, from professional to amateur level, from small to high/density events.
Our systems support registration, identify individual racers and athletes, determine their start, finish and intermediate times, collect performance data, calculate rankings and publish the results. Besides that, we offer value-added participant and event services to boost the sports experience.
The industry’s favorite timing systems
Every year, over 20 million racers and athletes perform in MYLAPS-timed contests, such as: Olympics, NASCAR, 24 Hours of Le Mans, Boston Marathon, Giro d’Italia, Indianapolis Motor Speedway, Ironman Triathlon, IFMAR, Super GT Japan, EFRA, FIA Formula E and WSBK World Superbikes, as well as countless amateur events worldwide.
Racing Electronics is the worldwide leader in motorsports communications technology for professional drivers, teams, series, venues, and fans in NASCAR, NHRA and IMSA. Racing Electronics offers reliable, industry-tested equipment and best-in-class customer service throughout the motorsports industry.
At ASICS, we believe that movement makes us happier, healthier and more in-tune with the world around us. Our collective mission is to provide products and services that allow people across the world to better their lives through sport.
The ASICS Digital division was created in 2016 and is based in Boston, Massachusetts. Our goal is to build innovative digital technologies to better connect the ASICS brand to its consumers. We are responsible for the continued development of mobile-fitness solutions such as Runkeeper and ASICS Studio, global e-commerce platforms, and other digital services that inspire people to move, get fit and stay healthy.
HISTORY
Runkeeper, a leading mobile running app, was founded in 2008 and one of the first apps available when the app store launched that year. The app now has over 50 million users across 180 countries and is available in 12 languages including English, Spanish, French, Italian, German, Brazilian Portuguese, Japanese, Swedish, Dutch, Russian, Korean, and Simplified Chinese. ASICS Group acquired Runkeeper in March of 2016 as a piece of the brand’s 2020 growth plan to continue to drive global expansion and improve the Direct-to-Consumer (DTC) experience.
ASICS has been dedicated to designing the most technically advanced footwear and athletic products in the world for over 60 years. In 1949, Mr. Kihachiro Onitsuka began his athletic footwear company (Onitsuka Co., Ltd.) by manufacturing basketball shoes out of his living room in Kobe, Japan. He chose the name ASICS for his company in 1977, based on a famous Latin phrase "Anima Sana In Corpore Sano", which when translated expresses the ancient ideal of "A Sound Mind in a Sound Body." ASICS was founded on the belief that the best way to create a healthy and happy lifestyle is to promote total health and fitness.
ASICS products were introduced to the United States in 1977 and brought with them an incredible story of athletic performance and technical advancements.
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