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Tracey Mason Location
Sonoma, CA, US
Tracey Mason Work
Investor and Strategic Advisor @ (January 2018 - Present)
Founder and CEO @ Conscious Beverages, Inc. / Vodka by TULAR (January 2024 - Present)
Fractional CEO @ (June 2025 - February 2026)
Co-Founder and CEO @ (January 2018 - December 2024)
SVP of Marketing @ (July 2023 - December 2023)
SVP and General Manager, NexDrinx Initiative, ACE Cider @ (January 2022 - October 2023)
Marketing and Innovation Consultant @ (January 2017 - February 2022)
President and Creative Director @ M3G, Inc. (January 2013 - January 2020)
Chief Strategy and Innovation Officer @ (January 2019 - January 2019)
Senior Vice President, Marketing and Innovation @ (January 2016 - January 2018)
Executive Vice President, Global Marketing and Strategy @ Goelet Wine Estates (January 2010 - January 2013)
Vice President, Sales and Marketing @ ProVina, Inc (January 2008 - January 2009)
Vice President, Sales and Marketing @ Epic Wines (July 2006 - July 2008)
Vice President, Marketing and Innovation @ (January 2004 - January 2006)
Director, Commercial Innovation @ (January 2003 - January 2004)
Marketing Manager, Enthic and Lifestyle @ (January 2002 - January 2003)
Manager, On Premise Business Strategy @ (January 2001 - January 2002)
Regional Sales Manager @ (January 1997 - January 2001)
Tracey Mason Education
St. Joseph's University
BA (International Relations / Politics)
1986-1990
University College Dublin
International Economics
1989-1989
Tracey Mason Skills
E-Commerce
Creativity and Innovation
Strategic Partnerships
National Account Development
International Marketing
International Sales
International Business
Brand Renovation
Brand Rennovation
Search Engine Optimization (SEO)
Cannabis
Business Strategy
Sales Management
Sales Operations
Alternative Beverages
Spirits
Consumer Packaged Goods (CPG)
Brand Architecture
Direct Sales
Digital Marketing
Acquisition Integration
Advertising
Alcoholic Beverages
Analytical Skills
Beer
Beverage Industry
Board Relations
Brand Developement
Brand Development
Brand Management
Business Development
Business Management
Competitive Analysis
Content Strategy
Cross-functional Team Leadership
Customer Insight
Digital Strategy
Entrepreneurship
Fundraising
Innovation
Innovation Management
Integrated Marketing
Interpersonal Skills
Launching New Brands
Leadership
Marketing
Marketing Strategy
New Category Development
Online Marketing
Operations
P&L Management
Performance Analysis
Product Development
Skill Development
Social Media Marketing
Strategic Marketing Management
Strategic Planning
Strategy
Supply Chain Management
Wine
Wine Tasting
Cross Functional Team Leadership
Microsoft Excel
Project Management
Tracey Mason Summary
Tracey Mason, based in Sonoma, CA, US, is currently a Founder and CEO at Conscious Beverages, Inc. / Vodka by TULAR. Tracey Mason brings experience from previous roles at PROOF Hard Ice Cream, Mind Garden, House of Saka and Vintage Wine Estates. Tracey Mason holds a 1986 - 1990 BA in International Relations / Politics @ St. Joseph's University. With a robust skill set that includes E-Commerce, Creativity and Innovation, Strategic Partnerships, National Account Development, International Marketing and more. Tracey Mason has 3 emails and 2 mobile phone numbers on RocketReach.
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