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Tra Williams Location
Sarasota, FL, US
Tra Williams Work
Chief Executive Officer @ (June 2024 - Present)
President and CEO @ (September 2020 - Present)
Speaker and Author @ Self-employed (August 2019 - Present)
President and Vice President @ LAE, Inc / Lakeview Center - Baptist Healthcare (August 2013 - August 2019)
President - Planet Smoothie @ (July 2009 - May 2010)
Vice President of Operations - Shane's Rib Shack @ Shane's Rib Shack (December 2007 - July 2009)
Tra Williams Education
Georgetown University
Franchise Management (Franchise Management)
2011-2012
Georgia State University - J. Mack Robinson College of Business
Healthcare/Business Administration
1995-1996
The University of Georgia
B.S. (Pre-Medicine/Pre-Medical Studies)
1991-1995
Tra Williams Skills
Brand Management
Brand Developement
Franchise Consulting
Franchising
Franchise Sales
Team Building
Team Leadership
Change Management
Program Management
Project Management
Marketing Strategy
Marketing
Social Media Marketing
Strategic Planning
Business Strategy
Strategic Partnerships
Department Budgeting
Operations Management
Sales Operations
Lead Change
Culture Change
Cultural Transformation
Hospitality
Hospitality Management
Restaurant Management
Restaurants
Public Speaking
Engaging Speaker
Dynamic Speaker
Budgets
Brand Development
Training
Entrepreneurship
Strategy
Small Business
Coaching
Management
Retail
Sales
Multi-unit
Selling
Forecasting
Profit
P&L Management
Leadership
P&L
Author of Boss Brain — Unlocking the neuroscience of entrepreneurship for global audiences
Defending Big Dreams & Small Business — Championing everyday entrepreneurs as the backbone of thriving communities
Education Policy & Compliance Leadership — Governor-appointed Chair of Florida’s Commission for Independent Education
Entrepreneurship Evangelism — Inspiring audiences to transform ambition into action
Media Guest & On-Air Storytelling — Relatable, high-energy presence for podcasts, broadcasts, and live audiences
Public–Private Partnership Innovation — Scaling models that empower companies, students, and municipalities alike
Scaling Mission-Driven Companies — CEO x2: Grew FleetForce into Florida’s largest CDL provider
Workforce Development & Economic Resilience — Proven impact: Florida’s record-setting CDL driver growth in 2023
Tra Williams Summary
Tra Williams, based in Sarasota, FL, US, is currently a Chief Executive Officer at ParkPro. Tra Williams brings experience from previous roles at FleetForce, Self-employed, LAE, Inc / Lakeview Center - Baptist Healthcare and Petrus Brands. Tra Williams holds a 2011 - 2012 Franchise Management in Franchise Management @ Georgetown University. With a robust skill set that includes Brand Management, Brand Developement, Franchise Consulting, Franchising, Franchise Sales and more. Tra Williams has 4 emails and 1 mobile phone numbers on RocketReach.
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