Touchpoint Design Ltd Information

We’re an experienced team of creative professionals offering a more personal and inclusive approach to branding. We work with creative and tech founders and their teams to forge unique, purposeful brands, using a collaborative, guided approach that brings everyone on the journey. With co-creation at the heart of how we work, we can guide you through the whole process or help you take it one step at a time: BRAND FOUNDATION 1:1 sessions to clarify your personal vision, scoping where you are and where you want to be. Delivered either as a one-off, a series of sessions or as the starting point for the full branding process. BRAND ESSENCE A research, discovery and strategy stage to come up with a brand blueprint document that provides clarity on the process of evolving your brand identity. This is followed by a co-creation stage which is both creative and tactical, and produces a clear creative project brief which captures the themes and ideas developed during the collaborative sessions, setting out the tactical deliverables. This ensures that you move forward with a watertight brief. BUILDING OUT & BRINGING IN OUR SPECIALISTS Guided by the brief, we assemble and manage our team of trusted creatives or help you commission the right agency to produce the deliverables (brand identity, digital or print). Whichever route you chose, we’ll stay on board so that your strategy and ideas don’t get lost in the execution. BRAND APPEAL We deliver your new brand identity as a ready-to-use brand toolkit with clear brand guidelines. As well as visual guidance, this also incorporates compelling messaging, tone of voice guidance and content pillars which are your checklist for staying on message and on brand. “Through co-creation workshops, Sue made sure everyone’s voice was heard and delivered us a brand makeover that makes us proud every time we see it.” Jo Haywood, Founder, Skylark Media Get in touch: studio@thecofoundry.co.uk