GoPro helps the world to capture and share itself in immersive and exciting ways. We are a force for positivity, celebrating all things awesome while inspiring people to pursue their passions.
Founded in 2002 by Nick Woodman, a photo and video enthusiast in search of a better way to film himself and his friends surfing, GoPro has grown into a relentlessly innovative brand loved around the world for its insanely versatile and enabling products.
We are GoPro and we love what we build.
Strava is Swedish for “strive,” which epitomizes who we are and what we do. We’re a passionate and committed team, unified by our mission to connect athletes to what motivates them and help them find their personal best. And with billions of activity uploads from all over the world, we have a humbling and audacious vision: to be the record of the world’s athletic activities and the technology that makes every effort count.
For many of us, getting out for a ride has become difficult or impossible in recent times. In partnership with Zwift, we're taking the fight for form and fitness online, offering a series of group training rides with Justin Williams, CANYON//SRAM and EF Pro Cycling over the coming weeks and months.