GoPro helps the world to capture and share itself in immersive and exciting ways. We are a force for positivity, celebrating all things awesome while inspiring people to pursue their passions.
Founded in 2002 by Nick Woodman, a photo and video enthusiast in search of a better way to film himself and his friends surfing, GoPro has grown into a relentlessly innovative brand loved around the world for its insanely versatile and enabling products.
We are GoPro and we love what we build.
Strava is Swedish for “strive,” which epitomizes our attitude and ambition: We’re a passionate and committed team, unified by our mission to build the most engaged community of athletes in the world. Every day, we’re searching for new ways to inspire athletes and make the sports they love even more fun. But it’s not only about achieving – we’re an inclusive team, dedicated to elevating each other and the members of our community.
For many of us, getting out for a ride has become difficult or impossible in recent times. In partnership with Zwift, we're taking the fight for form and fitness online, offering a series of group training rides with Justin Williams, CANYON//SRAM and EF Pro Cycling over the coming weeks and months.