What started as a humble bakeshop has grown into something far greater -- a symbol of Filipino warmth, resilience, and celebration. For the past 59 years, Goldilocks has been more than just cakes and pasalubong, it has been part of countless birthdays, milestones, and everyday moments shared around the table.
Today, we are proud to be the largest Filipino-owned bakeshop chain in the world, with over 900 stores and a dedicated team of over 5,000. But beyond the numbers, what truly defines us is our commitment: to keep innovating, to serve with quality, and to bring joy to every Filipino home.
From our beloved classics to new favorites, everything we make carries the same promise that Goldilocks will always be there to make every celebration more meaningful.
Because at the heart of what we do is a simple truth:
We bring joy to celebrations.
Red Ribbon is one of the fastest growing bakeshops in the Philippines, producing the best cakes, rolls and pastries.
For Red Ribbon Bakeshop, the ingredients to success are no secret. Quality. Service. Value. Customer. Red Ribbon has even taken itself to a higher level of customer service. Improvements are geared towards a more delightful dine-in experience with strict FSC (Food, Service, Cleanliness & Condition) compliance, better take-out experience to ensure faster servicing time, and enhanced delivery service with a broader coverage. Your favorite cakes are just a phone call away with our easy-to-recall Metro Manila Cakes by Delivery hotline number - 8-77-77.
In addition, the Red Ribbon franchising program has been activated since September of 1999 and has progressed consistently, bringing more stores closer to customers nationwide. All stores, franchised and company-owned follow the strict quality assurance measures of international standards assuring its customers that they will be proud of having made Red Ribbon their first choice for their family's celebrations.
Our core values of Excellence, Customer Focus, Humility to Listen and Learn, Teamwork, Honesty and Integrity, Respect for the Individual, Spirit of Family and Fun and Frugality guides our employees to make sweet family moments for our customers.
We are looking for teammates, email us your updated resume at staffing@redribbonbakeshop.com.ph