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Tom Penney Location
London, GB
Tom Penney Work
Chief Executive Officer and Change Architect @ Social Kemistri (January 2012 - Present)
Commisioning Strategy and Analytics Adult Social Care @ (November 2014 - March 2016)
Chief Executive @ Xuuu (May 2010 - October 2012)
Chief Executive Lorien Customer Focus and Lorien Connect @ (August 2009 - May 2010)
Strategy Director Lorien Connect @ (January 2008 - July 2009)
Director Columbus Leadership Development Programme @ (January 2004 - July 2006)
Chief Markets Officer and Director of Business Development @ Mloop (May 1998 - January 2002)
Executive Producer and Head of Sales and Marketing @ Amx Digital (February 1997 - June 1998)
Principal Strategist @ Trevelyan Associates (January 1991 - February 1997)
Chief Executive Trading Technology @ (May 1986 - December 1990)
Head of Strategy Advanced Systems Group @ (January 1984 - May 1986)
Special Projects Director @ (January 1983 - December 1983)
Director Personal Computing Centre Hoskyns Group @ (June 1981 - December 1982)
National Account Manager @ (June 1979 - May 1981)
Tom Penney Education
University of Cambridge
(Psychology)
2017-2017
University of London
Bachelor of Science (Mathematics)
Tom Penney Skills
Service Design
Game Mechanics
Sentiment Analysis
Social CRM
Customer Experience
Strategic Thinking
Consumer Behaviour
Digital Strategy
Information Architecture
Customer Insight
User Experience
Analytics
Ethnography
Customer Engagement
Social Media Measurement
User-centered Design
Content Strategy
Thought Leadership
Innovation Management
Brand Architecture
Marketing Research
Interaction Design
Design Thinking
Market Research
Social Media
Business Strategy
Digital Marketing
Mobile Applications
Social Media Marketing
Financial Services
Digital Media
Innovation Consulting
Business Transformation
Consumer Insight
Strategy
Web Analytics
Segmentation
Online Marketing
E-commerce
Mobile Marketing
Strategic Partnerships
Brand Development
Creative Strategy
Google Analytics
Mobile Internet
Mobile Devices
Psychographics
Integrated Marketing
Digital Innovation
Product Innovation
E Commerce
User Centered Design
Change Management
Tom Penney Summary
Tom Penney, based in London, GB, is currently a Chief Executive Officer and Change Architect at Social Kemistri. Tom Penney brings experience from previous roles at London Borough of Merton, Xuuu and Tti Global. Tom Penney holds a 2017 - 2017 University of Cambridge. With a robust skill set that includes Service Design, Game Mechanics, Sentiment Analysis, Social CRM, Customer Experience and more. Tom Penney has 2 emails and 2 mobile phone numbers on RocketReach.
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