Tire Direct Information

TIRE DIRECT® is a Mexican group specialized in the distribution, commercialization, and brand development of tires for the national market. Through an integrated ecosystem of wholesale, retail, and B2B solutions, we help drive mobility for individuals, businesses, and commercial fleets across Mexico. Our expertise spans import operations, logistics, distribution, marketing, and the development of proprietary and represented tire brands, delivering high-quality products for the PCR, SUV, LT, TBR, OTR, and specialty segments. Supported by a strong distribution network, advanced technology platforms, and a customer-centric approach, we create value for distributors, fleet operators, service centers, and strategic partners nationwide. At TIRE DIRECT®, we connect innovation, service, and profitability to build long-term partnerships that foster sustainable growth and strengthen the future of mobility. Driving Mexico Forward. Industry Motor Vehicle Parts Manufacturing Specialties Tire Distribution Wholesale Tires Automotive Retail B2B Solutions Supply Chain & Logistics Brand Development Private Label Tires Fleet Solutions Mobility Solutions Automotive Industry E-commerce Commercial Distribution